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Wholesale Bath Towels


Warm, cosy and soft, you could transform someone’s stay at your hotel with the quality of your bath towels. We all want to step out of a relaxing bath or shower into a nice big, fluffy bath towel to keep us warm. That’s why we stock a huge selection of large, high-quality bath towels for you to choose from. And it’s not only bath towels you should focus on. Make sure your guests have luxury hand and face towels too, with our selection of luxury wholesale towels. Choosing the perfect towel set for your guest house or hotel shouldn’t be overwhelming. And with our selection of high quality, low cost towels, it doesn’t need to be. We only stock the best quality towels at wholesale prices, so whatever you choose, you’re guaranteed to get a luxury bath towel to impress your guests.

How to measure the quality of your bath towel?

For most of us, we’d head into a shop and feel a range of towels to see the softness, thickness and quality. But, when ordering online at discount prices, you don’t always have that luxury. Luckily there are a number of other ways of measuring the quality of a towel, without getting your hands on it.

Grams per Square Meter (GSM)

One of the most common things you will see on a towel description is ‘GSM’, but what exactly does it mean? And what is a good GSM for a towel? Essentially GSM stands for grams per square meter of fabric. So, it tells you how much each square meter of fabric weighs, therefore equalling the density and quality of your towel. This measurement is used for almost all fabrics, all with different interpretations of how the number matches the quality. But, typically, for towels, the higher the GSM, the more absorption the towel has. Meaning it will be softer, thicker and more comfortable – everything you’d want in a bath towel. Normally, towels will range from 300 to 900 GSM. Of course, with each function and purpose of the towel, the GSM will have a different advantage:

300-400 GSM:

These towels tend to be lighter and thinner, meaning they dry quickly. Typically, you’ll find these towels in the gym or kitchen as they make great tea towels and are handy for absorbing sweat and drying quickly on the go.

400-600 GSM:

These towels are much thicker but will still dry relatively quickly. Think of this as the medium category, they’re not the thinnest but not the thickest towels out there. Beach towels and bath towels fit well into this category as they are absorbent enough to dry you well but won’t take too long to dry for the next use.

600-900 GSM:

These are the thickest, most absorbent towels available. They are soft, comfortable and heavy. Ideal for guest homes, bed and breakfasts and boutique hotels, these towels will leave your guests feeling fresh and cosy after a long warm soak in the bath. These towels tend not to be used for large commercial purposes, however, as they take a long time to dry.

Premier collection

Our premier collection is a stunning selection of versatile towels, perfect for everyday use. We stock a range of colours, from sleek black to vibrant burnt orange. So, whether you’re looking to add a splash of colour to a neutral bathroom or sticking to a clean, crisp appearance, we have the perfect bath towel for every occasion. These towels have 500 GSM and a single twist to the pile, meaning they are durable, soft and absorbent. They will leave guests feeling warm and cosy, whilst not taking an excessively long time to dry. So, they’re great for quick turnarounds and freshening up a room for the next guest.

Twilight collection

If you’re looking for a little sparkle to brighten up your bathroom, our twilight collection is the perfect choice. With a decorative sparkle border around the edge of each towel, this simple yet effective design can transform the look of a room. You don’t need to worry about compromising on comfort with style, however, as these towels have 500 GSM. They are soft, fluffy and absorbent – the ultimate combination of quality and design.

Ultima collection

As the name suggests, these are our highest quality towels. With a 640 SM and double twist pile, these towels are luxuriously soft and comfortable. We stock a wide range of colours of the ultima towels. You can mix and match and team a soft grey bath towel with a bold bright blue hand towel, the choice is yours.

Speak to a wholesale expert

Whether you are confident in your choice and want to get your order moving or are looking for some advice on the wholesale bath towels for you, our team are on hand to help whenever you need.